Alaska Airlines 3

It was a critical time for Alaska air passages, and they never encountered such a challenge and crisis in the caller-outs existence. flight 261 had crashed killing 88 people on board while the National Transportation Safety control panel (NTSB) was reporting that the potential cause of the crash was delinquent to a lack of uninterrupted airplane maintenance. close detrimental to the airway was the media published a earn from 64 Alaska Airlines mechanics. The letter disclosed insider information regarding a base maintenance animal trainers inappropriate activities of contradicting federal aviation regulations, leading to dangerous operations.This letter also built more evidence that it was Alaska Airlines negligence that resulted in the tragedy. In addition to the maintenance crew, the pilots stick on a message on the articulations website complaining about the misconduct of Alaska Airlines. It was apparent that pilots, a integral assets for an airline company, did not tru st corporate management. Alaska Airlines had been run for 70 years and had climbed in location during the 1990s, if the company could not promptly and appropriately handle this crisis, its reputation could be destroyed.It was time to test Alaska Airlines capability of handling crisis management, management system and labor relations. Alaska Airline, a veteran in the industry, would make to deal with the public scrutiny as they sorted through the government investigation to determine the conduct cause of the crash. In the transportation industry, junctions are common which made handling this crisis more difficult. The difficulty is due to every move or conversation the airlines make are out for the public to view and criticize. dissemination the dirty laundry of Alaska Airlines was an extremely embarrassing situation .Management could not support the criticisms for fear of completely destroying their reputation. However, those criticizing the company were employees and knew firs thand what was happening. In the end, the company has to acknowledge the mismanagement of corporate management team. This spelled trouble for the airline. However, if everything was handled properly, there were even some possible solutions that would be secondful to the airline. If I were Mr. Hamel, I would communicate with the join panel members immediately.Although there were 64 mechanics participating in the complaint, the decisive index and attitude was in the announcement of the union. If the union sends a clear message to the public to criticize Alaska Airlines, it would lead to unpredictable damage to the future of the company. However, if the union spoke cautiously about the letter, it could help alleviate some of the negative press about the airline. Alaska Airlines should process the union so they understand that this was an individual case and not how the company runs its day to day operations.The airline would want the union to allow them to address the aftermath with the public and ensure safer operations in the future. If the union works with Alaska Airlines, they will secure a valuable opportunity to win back their reputation, investigate the issue and restructure its management. Hamel would try his hardest to persuade the union that this was a win-win solution for the union and Alaska Airlines. Second, Hamel take to set up a joint investigate panel with the union leaders to investigate the complaints thoroughly.If the contents of the complaint were true, that manager should be held accountable. Holding managers accountable proves to the employees that the company does not tolerate unethical management practices. This should help the employees bring forward a little more trust into management, knowing that their voices are heard. Then, based on the issue, the investigation could be extended to a broader range to any areas concerning safety. Hamel again should address the union to get cooperation from them.The union needs to see that the airline is taking responsibility for their actions and that will regain some confidence from the union and employees. Considering the power of unions in any industry, it is risky for a company to address sensitive issues without union support. Lastly, Hamel should establish regular communication and develop a problem-solving system that keeps the union in touch with their labor style. It would be in the best interest of the Alaska Airlines to work with union from this point on so any conflicts that may pilfer are more likely to be worked out privately.In todays society all companies are trying to cue employees to participate in corporate matters and contribute more opinions and ideas. Labor unions can be viewed positively when they help get together the employees and the corporation. The key is how to cooperate with the union and treat it as a resource to develop the fear but not a hindrance to the company. By means of tackling this issue strategically, companies can dramatical ly unite and motivate their employees and finally create a long term win-win situation.